3 Myths about Starting a Motivational
Speaking Career and Business
Like in
any industry, myths tend to precede real knowledge and it’s time to
debunk some of those false ways of thinking and false bits of
information. Myths hurt any motivational speaking career
because they often present themselves as barriers for a growing and
thriving business.
People often ask me the same kinds of questions over and over – how to
make more money with motivational speaking or how to get bookings for
motivational speaking. What these people don’t realize is
that the answers to all of these questions come when they deal with the
three myths listed below.
The first most common myth that people in a motivational speaking
career have is that money is bad. As a result, these people
inherently pick low paying speaking engagements or worse yet work for
free because it’s all they think they can attain. These are
often the same people asking me how to get bookings for motivational
speaking. Don’t get me wrong. I’m not talking about
the people who are using free speaking gigs as leverage to get their
foot in the door or to build credibility and notoriety in their niche
as an expert. I’m talking about the people who seem to think
that money will eventually come despite not ever being paid a dime!
Here’s what I learned. When I got serious about learning how
to make money with motivational speaking, I decided to get “myself” out
of the way. Once I got old ways of thinking and doing out of
my motivational speaking career, I found that there were people who
were willing to pay me a ton of money just to speak. That’s
the revelation I got and the revelation you need to receive
today!
The second most common myth in motivational speaking I hear is that
motivation is all you need. Wrong! I have an
acronym that I teach people about that kind of thinking – MDPYM
(Motivation doesn’t pay your mortgage). One of the things I
learned early in my speaking career is that just because I was
motivated didn’t mean I could pay my bills!
Now, I teach people to get rid of this kind of thinking because it
simply doesn’t do much for them. In fact, I teach the people
I mentor to get motivated by finding different ways to get people to
give them money. As they learn how to make money with
motivational speaking they essentially learn to start the cycle of
earning to help more and more people.
The last motivational speaking myth I hear most often is that one must
work harder in order to make more money. Sorry
folks! That kind of thinking is again wrong! My Dad
was the hardest working man in my life but he never made more than
$29,000 annually. He was the model hard worker but did he
have the kind of pay that matched his effort?
Then I learned about working smart which again, is only half of the
picture. The other half of the picture is working
right. The truth is that it doesn’t matter how smart you
work. If you’re not working right, you’re still
off. In this motivational speaking industry, people often
beat themselves silly trying to fulfill their egos instead of filling
their pocketbook. I also often find people who don’t have a
clue about the kinds of needs that their target niche market has and as
a result, they don’t market themselves correctly in their niche.
Get your motivational speaking career off the ground by dealing with
these three myths in your mind!
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